Quickbooks, TurboTax, Lacerte.
Intuit: Director of Experience Design, Bangalore.
Build UX Team for India Site
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Hire awesome designers & content writers,
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Inspire, mentor and guide UX team to success
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Build UI asset library and streamline India design process.
Build UX community Internally
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Arrange UX community talks. Invite external speakers
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Conduct Design Thinking workshops (DT)
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Nominate UX designer for Awesome awards
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Host design competitions – internal and external.
Build UX brand in Externally(India)
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Represent the company at local conferences.
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Collaborate with academia – interns, sponsorship, etc.
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Contribute to Research papers and conferences
Design Delivery & Product Quality
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Improve quality of design delivered from India
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Improve team efficiency- speed of delivery
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Use Usability lab & conduct customer visits
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Conduct remote usability tests, VoC feedbacks
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Arrange Design critique sessions. Increase team collaboration.
Stakeholder Management
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Embed UX team with PMs for better customer insights and solve user problems. Work together
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Enhance cross x-BU collaboration in India.
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Connect & sync with US design team


Warehouse Management
Project Goal
Intuit need to build a Warehouse management product to support its QuickBook customers who are switching to competition as they offer integrated accounting, invoicing and order management. These customers are SMEs and they need to basically invoice based on the order delivery. They need to track inventory. These customers have to buy other warehouse management products and they are likely to shift to their accounting module.
Product Features
Inventory Management
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Track product movement and storage, and update inventory status in real-time.
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Easily transfer inventory between locations.
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Use serial and lot numbers to manage inventory, warranty claims, or track defects.
Order management
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Manage the entire sales order fulfillment process from a single dashboard.
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Prioritize which orders to fulfill first based on the value of each customer to your business.
Barcode scanning
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Automate receiving, accelerate your picking process, and reduce data entry errors.
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Send orders to workers on the floor, scan inventory, and transfer data wirelessly.

User Research
To understand how Quickbook users manage their small warehouse we visited multiple locations in the US and in India. These users don't want to buy full-fledge warehouse management and order fulfillment software. They own QuickBooks accounting products. They want to track their invoices against orders they receive, plus inventory in their warehouse




User Persona
Admin/Owner
Users can select the order and choose which warehouse to fulfill it.
Warehouse manager
The warehouse manager knows the products and their location in the warehouse. He has a detailed view of the warehouse.
Picker/Receiver
Those are floating users who are not very literate. They are part-timers or with low experience. They may not have much experience in their jobs.

Site visit at Bangalore cupcake bakery with SVP Engineering

USA - My teams visited US customer and understood their warehouse workflow

Site visit at Bangalore- Accountancy Firm
Ideation and detail design

Picking Flow


Receiving Flow


User Feedback Sessions



I presented the warehouse design concept flow to a focus group in the USA along with Product managers
Quickbook Enterprise Warehouse design



